stop
Advertisement
Who Wants Next
Shop
SCORES
SUNDAY 08/31
12:00 PM
Howard
1
George Washington
4
Men's Soccer
SUNDAY 08/31
1:00 PM
VCU
1
Clemson
4
Women's Soccer
SUNDAY 08/31
1:00 PM
Hofstra
5
Saint Joseph's
0
Women's Soccer
SUNDAY 08/31
1:00 PM
Massachusetts
1
Providence
2
Women's Soccer
SUNDAY 08/31
1:00 PM
Fordham
2
Maine
0
Women's Soccer
SUNDAY 08/31
1:00 PM
St. Bonaventure
2
Canisius
0
Women's Soccer
SUNDAY 08/31
1:00 PM
Dayton
5
Murray State
1
Women's Soccer
SUNDAY 08/31
1:00 PM
Vermont
0
Lock Haven
3
Field Hockey
SUNDAY 08/31
1:00 PM
Saint Joseph's
4
Towson
1
Field Hockey
SUNDAY 08/31
1:00 PM
Lehigh
2
Saint Francis (PA)
5
Field Hockey
SUNDAY 08/31
1:00 PM
Richmond
2
William & Mary
1
Field Hockey
SUNDAY 08/31
1:30 PM
Davidson
3
Army
1
Women's Soccer
SUNDAY 08/31
2:00 PM
Iowa State
2
Saint Louis
1
Women's Soccer
SUNDAY 08/31
2:00 PM
Boston College
2
Fordham
0
Men's Soccer
SUNDAY 08/31
3:00 PM
American University
0
George Mason
1
Men's Soccer
SUNDAY 08/31
3:00 PM
Temple
2
Massachusetts
0
Field Hockey
SUNDAY 08/31
3:30 PM
VCU
1
East Tennessee State
2
Men's Soccer
SUNDAY 08/31
4:00 PM
Davidson
0
Valparaiso
0
Men's Soccer
SUNDAY 08/31
4:00 PM
George Mason
2
American University
1
Women's Soccer
SUNDAY 08/31
5:00 PM
Duquesne
4
Saint Francis (PA)
2
Men's Soccer
SUNDAY 08/31
7:00 PM
Providence
0
Rhode Island
1
Men's Soccer
SUNDAY 08/31
8:00 PM
Saint Louis
3
Virginia Tech
1
Men's Soccer
MONDAY 09/01
1:00 PM
Rider
2
Saint Francis (PA)
3
Field Hockey
MONDAY 09/01
4:00 PM
Saint Joseph's
0
Army
1
Men's Soccer
TUESDAY 09/02
10:00 PM
San Jose State
4
Massachusetts
1
Men's Soccer
THURSDAY 09/04
1:00 PM
Roger Williams University
Rhode Island
Men's Soccer
THURSDAY 09/04
7:00 PM
Rhode Island
Bryant
Women's Soccer
THURSDAY 09/04
7:00 PM
William & Mary
La Salle
Women's Soccer
FRIDAY 09/05
TBA
Vermont
La Salle
Men's Soccer
FRIDAY 09/05
11:00 AM
Duquesne
UMass Lowell
Volleyball
FRIDAY 09/05
1:00 PM
Fordham
Fairleigh Dickinson
Volleyball
FRIDAY 09/05
1:00 PM
George Mason
Lehigh
Volleyball
FRIDAY 09/05
2:00 PM
Rhode Island
Hartford
Volleyball
FRIDAY 09/05
2:00 PM
American University
Saint Joseph's
Field Hockey
FRIDAY 09/05
4:00 PM
La Salle
Coppin State
Volleyball
FRIDAY 09/05
4:00 PM
Massachusetts
Maine
Field Hockey
FRIDAY 09/05
4:00 PM
VCU
Virginia Tech
Volleyball
FRIDAY 09/05
4:00 PM
Massachusetts
Cornell
Women's Soccer
FRIDAY 09/05
4:00 PM
Liberty
VCU
Field Hockey
FRIDAY 09/05
4:00 PM
Indiana
George Mason
Women's Soccer
FRIDAY 09/05
5:00 PM
George Washington
Southeast Louisiana
Volleyball
FRIDAY 09/05
5:00 PM
Columbia
La Salle
Field Hockey
FRIDAY 09/05
5:00 PM
VCU
Drexel
Women's Soccer
FRIDAY 09/05
6:00 PM
Saint Louis
UTEP
Volleyball
FRIDAY 09/05
6:00 PM
Duquesne
Binghamton
Men's Soccer
FRIDAY 09/05
6:00 PM
LIU Brooklyn
Fordham
Women's Soccer
FRIDAY 09/05
7:00 PM
UMBC
Saint Joseph's
Women's Soccer
FRIDAY 09/05
7:00 PM
Fordham
Lafayette
Men's Soccer
FRIDAY 09/05
7:00 PM
East Carolina
Davidson
Women's Soccer
FRIDAY 09/05
7:00 PM
Ohio State
Dayton
Women's Soccer
About The Atlantic 10
stop
Article Image
Courtesy: Atlantic 10 Conference

Atlantic 10 Unveils New Logo

Release: 06/30/2014
Files available Send this article to a friend Print RSS

NEWPORT NEWS, Va.—The Atlantic 10 Conference unveiled a new brand identity Monday. The new identity includes a logo redesign, brand identity and an in-depth usage guide, a first for the A-10.

Developed in conjunction with branding agency 160over90, which also produced the A-10’s nationally recognized “Next” campaign, the new logos include the primary wordmark, secondary versions of that mark and a shield for non-traditional and social media usage. The refreshed logos tie into the lineage of the previous A-10 mark, while also incorporating revised colors (PMS red 485 and PMS neutral black).

The new marks incorporate imagery of speed and strength, and are a direct reflection of the overall message developed during the “Next” campaign. The marks were designed to portray the Atlantic 10’s core values of winning, success, leadership, community service and academic excellence.  The league has historically been known for its grittiness and uncompromising work ethic that has led to sustained excellence in athletics and academics.

“The Atlantic 10 Conference has a proud and rich history, thus it was time to redesign our logo highlighting the strength, speed and commitment of this league,” stated Commissioner Bernadette V. McGlade. “Our branding has been updated and modernized to keep pace with our membership. I love the versatility of the new marks, including the ability of our membership to utilize the conference logos in their own approved color palette.”

Since the 2007–08 season, Atlantic 10 basketball programs have earned 75 postseason invitations, including 39 NCAA Tournaments bids. This past March, the A-10 had a record six teams in the men’s NCAA Championship bracket and three teams in the NCAA Women’s Championship bracket.  Combining this athletic success with nationally recognized top five rankings in the NCAA’s academic metrics (Graduate Success Rate and Academic Progress Rate), a picture of excellence emerges.

Earlier this year, the Atlantic 10 and 160over90 combined to create the “Next” Campaign, which included the groundbreaking “Who Wants Next” two-minute television and web spot. That campaign has been named a finalist for a CLIO Sports Advertising Award. The 160over90 agency has also developed brand campaigns for Nike, Ferrari, Under Armour, UCLA and the Philadelphia Eagles. 

About the Atlantic 10 Conference
The Atlantic 10 Conference is a basketball-centric conference founded in 1976 and consists of 14 diverse members across eight states and Washington, D.C. The mission of the Atlantic 10 Conference is to provide an enhanced student-athlete experience through 21 nationally competitive championship sports. The conference is committed to integrity, educational excellence and providing quality equitable championship experiences for its student-athletes, coaches, and support staff. The membership consists of Davidson College, the University of Dayton, Duquesne University, Fordham University, George Mason University, The George Washington University, La Salle University, the University of Massachusetts, the University of Rhode Island, University of Richmond, St. Bonaventure University, Saint Joseph’s University, Saint Louis University and Virginia Commonwealth University. For more information, visit www.atlantic10.com.

About 160over90
A branding and creative services agency with offices in Philadelphia, Newport Beach, CA and Gainesville, FL, 160over90 has vast experience generating results for nationally recognized brand leaders.  160over90s client roster spans consumer brands, among them Nike, Godiva, Under Armour, American Eagle Outfitters and Ferrari North America; professional sporting teams including the Philadelphia Eagles, Miami Dolphins and Los Angeles Angels; and an esteemed roster of higher education institutions including UCLA, Duke, Notre Dame and the University of Florida.  Services range from the development of single creative pieces [print collateral, packaging and websites] to institution-wide image and rebranding campaigns.  And the globe-trotting team boasts talents as wide-ranging as their interests: art, music, dance, competitive sports, community activism, Hollywood screenwriting and more.  In 2013, AgencyPost.com named 160over90 to its Agency 100 list of fastest-growing agencies in America. http://www.160over90.com

advertisement  
Live Events
LIVE EVENTS
Twitter
TWITTER
Facebook
FACEBOOK
Pintrest
PINTREST
Store
STORE