stop
Advertisement
2014 Championship Gear
SCORES
SATURDAY 10/25
3:00 PM
Dayton
3
Saint Louis
1
Volleyball
SATURDAY 10/25
6:00 PM
Rhode Island
3
Davidson
0
Volleyball
SATURDAY 10/25
7:00 PM
VCU
1
George Washington
0
Women's Soccer
SATURDAY 10/25
7:00 PM
Dayton
2
Saint Louis
2
Men's Soccer
SATURDAY 10/25
7:00 PM
Richmond
2OT
Dayton
2OT
Women's Soccer
SATURDAY 10/25
7:00 PM
George Mason
2
Davidson
1
Men's Soccer
SATURDAY 10/25
7:00 PM
Davidson
0
Saint Louis
2
Women's Soccer
SUNDAY 10/26
12:00 PM
VCU
0
Lock Haven
2
Field Hockey
SUNDAY 10/26
12:00 PM
La Salle
4
Bryant
1
Field Hockey
SUNDAY 10/26
12:00 PM
Fordham
0
Massachusetts
2
Men's Soccer
SUNDAY 10/26
1:00 PM
Duquesne
3
George Washington
2
Volleyball
SUNDAY 10/26
1:00 PM
St. Bonaventure
0
VCU
1
Men's Soccer
SUNDAY 10/26
1:00 PM
Fordham
0
VCU
3
Volleyball
SUNDAY 10/26
1:00 PM
La Salle
3
George Mason
1
Volleyball
SUNDAY 10/26
1:00 PM
Duquesne
4
George Washington
0
Men's Soccer
SUNDAY 10/26
1:00 PM
Appalachian State
0
Saint Francis (PA)
5
Field Hockey
SUNDAY 10/26
1:00 PM
Saint Joseph's
0
Rhode Island
2
Men's Soccer
SUNDAY 10/26
1:00 PM
Massachusetts
2
Duquesne
0
Women's Soccer
SUNDAY 10/26
2:00 PM
Saint Louis
1
Saint Joseph's
3
Field Hockey
SUNDAY 10/26
2:00 PM
Rhode Island
1
St. Bonaventure
2
Women's Soccer
SUNDAY 10/26
2:30 PM
Fordham
0
George Mason
1
Women's Soccer
TUESDAY 10/28
7:00 PM
Dayton
2
Western Michigan
2
Men's Soccer
TUESDAY 10/28
7:00 PM
Virginia Tech
0
Davidson
0
Men's Soccer
WEDNESDAY 10/29
7:00 PM
American University
2
George Washington
3
Volleyball
THURSDAY 10/30
6:00 PM
UNC Asheville
2
Massachusetts
1
Men's Soccer
FRIDAY 10/31
3:00 PM
George Washington
Dayton
Women's Soccer
FRIDAY 10/31
3:30 PM
Saint Joseph's
La Salle
Field Hockey
FRIDAY 10/31
5:00 PM
George Mason
Saint Joseph's
Women's Soccer
FRIDAY 10/31
5:30 PM
Davidson
Duquesne
Men's Soccer
FRIDAY 10/31
6:00 PM
St. Bonaventure
Fordham
Women's Soccer
FRIDAY 10/31
6:00 PM
Davidson
VCU
Field Hockey
FRIDAY 10/31
7:00 PM
Richmond
Massachusetts
Women's Soccer
FRIDAY 10/31
7:00 PM
Duquesne
La Salle
Women's Soccer
FRIDAY 10/31
7:00 PM
La Salle
St. Bonaventure
Men's Soccer
FRIDAY 10/31
7:00 PM
Davidson
Saint Louis
Volleyball
FRIDAY 10/31
7:00 PM
George Mason
George Washington
Men's Soccer
FRIDAY 10/31
7:00 PM
George Washington
George Mason
Volleyball
FRIDAY 10/31
7:00 PM
Duquesne
Rhode Island
Volleyball
FRIDAY 10/31
7:00 PM
VCU
Dayton
Volleyball
FRIDAY 10/31
7:00 PM
La Salle
Fordham
Volleyball
FRIDAY 10/31
7:30 PM
Davidson
Rhode Island
Women's Soccer
FRIDAY 10/31
8:00 PM
Saint Louis
VCU
Women's Soccer
SATURDAY 11/01
1:00 PM
Lock Haven
Saint Francis (PA)
Field Hockey
SATURDAY 11/01
1:00 PM
Massachusetts
Syracuse
Field Hockey
SATURDAY 11/01
2:00 PM
UMass Lowell
Saint Louis
Field Hockey
SATURDAY 11/01
5:00 PM
Richmond
Duke
Field Hockey
SUNDAY 11/02
12:00 PM
Dayton
VCU
Women's Soccer
SUNDAY 11/02
12:00 PM
St. Bonaventure
La Salle
Women's Soccer
SUNDAY 11/02
12:00 PM
Saint Joseph's
Brown
Field Hockey
SUNDAY 11/02
12:30 PM
Saint Louis
George Washington
Women's Soccer
General Releases
stop
Article Image
Courtesy: Atlantic 10 Conference

Dayton Athletics Unveils New Image

Release: 07/18/2014
Send this article to a friend Print RSS
DAYTON —This year's Elite Eight® run was no storybook ending. It was just the beginning. On the heels of a remarkably successful men's basketball season, University of Dayton is rolling out a new logo and identity for the Dayton Flyers athletics program. Produced by branding agency 160over90, with creative consultation from Nike, the athletics logo was revealed on Friday, July 18 on DaytonFlyers.com.

"The new image is an investment in our athletic program's future," said Tim Wabler, University of Dayton vice president and director of athletics. "This is a stronger, more iconic representation of our program and our sports teams — one that will set the direction for the next generation of Dayton Flyers. This is more than just a logo; it's an affirmation of our commitment to meet the challenges of today's intercollegiate athletics environment."

The University of Dayton and 160over90 worked collaboratively to create and execute a design that embodies the University's history and its vision for the future. Building on the well known Dayton Flyers image while maintaining its classic feel, this new theme aims to attract more attention from high-quality student-athletes, while elevating the perception of the athletics program. The new Flyer identity is designed to be easily discernible, visually interesting, and unmistakable, setting the University of Dayton apart from any NCAA Division I school. Donors are providing funding for the new brand.  

"Our new logo will certainly be a success factor for our program," said head men's basketball coach Archie Miller. "From the start, I've been an advocate of a unified identity which can continue to sell a new day and age for our program.  Our brand is as strong as it's ever been and this will continue to keep us in the nation's basketball mindset.  The University of Dayton has always had a great image locally and within our campus community. This will only set us up to be even more connected as we move forward.  It's a special time to be a part of this re-branding, and it's essential to our future."

The new logo is adaptable across all athletic environmental branding mediums, from digital and broadcast, to the court and stadium signage, to uniforms and apparel.

"We need a brand and style that matches the quality of our programs," said head women's basketball coach Jim Jabir. "The new look will help accelerate the momentum we have in recruiting and move us forward as a national program."

A wide range of people were involved in the project. Faculty, students, student-athletes, coaches, supporters and alumni provided input during the process.

"The University of Dayton is an elite academic and athletic institution," said Darryl Cilli, chief creative officer of 160over90, which represents nationally recognized brands including the Philadelphia Eagles, Los Angeles Angels, Notre Dame, UCLA and Ferrari North America. "When it comes to basketball, UD has great players, amazing coaches, a world-class arena, and some of the best fans in all of college sports. The opportunity to work on their athletics identity, in collaboration with Nike, is a dream assignment. We really want this to be something that resonates with the Flyer Faithful and that stands the test of time."

Rollout of the logos and themes will occur in phases, starting with the basketball programs, new athletics facilities projects and more visible athletics venues. Both logos will be in use during the transition.  Retailers will continue selling their current inventory while phasing in merchandise with the new logos. Limited merchandise with the new logos will be available soon at DaytonFlyers.com, Korporate Kasuals and the University of Dayton bookstore.

University of Dayton athletics also will unveil its new look on Twitter, Instagram, and Facebook.
advertisement  
Live Events
LIVE EVENTS
Twitter
TWITTER
Facebook
FACEBOOK
Instagram
INSTAGRAM
Store
STORE