Courtesy: Atlantic 10 Conference

Statement from Commissioner Bernadette V. McGlade on Name, Image and Likeness

By Atlantic 10 Conference

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Atlantic 10 Commissioner Bernadette V. McGlade released the following statement regarding the national issue of student-athlete name, image and likeness:

“A student-athlete’s use of his or her name image and likeness (NIL) is a complicated issue. In today’s world the cultural, economic and social landscape has changed, influencing “Generation Z,” as well as public perception and society’s expectations.  This changing landscape demands an updated NCAA collegiate amateur model.

“Time is of the essence, as further delaying action and/or implementation of new or revised NCAA guidelines will only force additional state legislatures, as we’ve already seen, to intervene with the governance of intercollegiate athletics, as California has done by passing Bill 206, the “Fair Pay to Play Act.” It is not feasible or practical for individual states to begin setting rules for intercollegiate athletics nationally. This needs to occur within the overarching structure and governance guidelines of the NCAA and its member institutions. Approving revised NCAA guidelines with permissible legislation for a student-athlete to control their use of NIL can be beneficial, however we should not enter into a “pay for play” employee/employer model within the structure of the NCAA and/or intercollegiate athletics at colleges and universities.”

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