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SUNDAY 11/23
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Massachusetts
75
Florida State
69
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SUNDAY 11/23
1:00 PM
Florida State
73
Massachusetts
47
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SUNDAY 11/23
2:00 PM
Dayton
3
George Washington
1
Volleyball
SUNDAY 11/23
2:00 PM
George Mason
71
College of Charleston
61
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SUNDAY 11/23
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Saint Louis
56
Texas A&M Corpus Christi
62
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SUNDAY 11/23
2:00 PM
Ohio State
96
VCU
86
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SUNDAY 11/23
2:00 PM
Davidson
67
Mount St. Mary's - MD
62
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SUNDAY 11/23
4:30 PM
Dayton
65
Boston College
53
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SUNDAY 11/23
6:00 PM
Fordham
57
UMass Lowell
64
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MONDAY 11/24
12:00 PM
George Washington
89
Grambling State
51
Women's Basketball
MONDAY 11/24
12:30 PM
Vanderbilt
75
Saint Louis
57
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MONDAY 11/24
7:00 PM
VCU
53
Villanova
77
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MONDAY 11/24
7:00 PM
Columbia
79
Rhode Island
69
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TUESDAY 11/25
12:00 PM
La Salle
61
Manhattan
48
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TUESDAY 11/25
5:30 PM
Penn State
54
St. Bonaventure
56
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TUESDAY 11/25
7:00 PM
Delaware
44
Fordham
49
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TUESDAY 11/25
7:00 PM
Howard
63
Duquesne
89
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TUESDAY 11/25
7:00 PM
Drexel
76
Saint Joseph's
63
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TUESDAY 11/25
7:00 PM
Davidson
76
High Point
57
Women's Basketball
TUESDAY 11/25
7:00 PM
Navy
79
George Mason
84
Women's Basketball
TUESDAY 11/25
7:00 PM
Saint Joseph's
OT
LIU Brooklyn
OT
Men's Basketball
TUESDAY 11/25
7:00 PM
La Salle
73
St. Francis (NY)
60
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TUESDAY 11/25
7:00 PM
St. Bonaventure
79
Jackson State
71
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TUESDAY 11/25
7:30 PM
VCU
77
Oregon
63
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TUESDAY 11/25
8:00 PM
Saint Louis
57
North Carolina A&T
54
Men's Basketball
WEDNESDAY 11/26
TBA
George Washington
Longwood
Men's Basketball
WEDNESDAY 11/26
2:00 PM
Massachusetts
Northeastern
Men's Basketball
WEDNESDAY 11/26
7:00 PM
Dayton
Providence
Women's Basketball
WEDNESDAY 11/26
7:00 PM
North Carolina State
Richmond
Men's Basketball
WEDNESDAY 11/26
7:00 PM
UCF
Davidson
Men's Basketball
WEDNESDAY 11/26
7:00 PM
William & Mary
VCU
Women's Basketball
THURSDAY 11/27
2:00 PM
Rhode Island
Kansas
Men's Basketball
THURSDAY 11/27
8:00 PM
Richmond
Central Michigan
Women's Basketball
FRIDAY 11/28
TBA
Rhode Island
TBA
Men's Basketball
FRIDAY 11/28
1:00 PM
Fordham
Incarnate Word
Women's Basketball
FRIDAY 11/28
1:00 PM
George Washington
North Carolina State
Women's Basketball
FRIDAY 11/28
2:00 PM
Saint Louis
Mercer
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FRIDAY 11/28
2:00 PM
LIU Brooklyn
La Salle
Women's Basketball
FRIDAY 11/28
4:30 PM
George Mason
Abilene Christian
Women's Basketball
FRIDAY 11/28
4:30 PM
Towson
Rhode Island
Women's Basketball
FRIDAY 11/28
6:00 PM
Saint Joseph's
Western Kentucky
Men's Basketball
FRIDAY 11/28
7:00 PM
Dayton
Ohio
Volleyball
FRIDAY 11/28
9:30 PM
Saint Louis
Mississippi State
Men's Basketball
FRIDAY 11/28
9:30 PM
La Salle
Virginia
Men's Basketball
SATURDAY 11/29
TBA
Saint Louis
TBA
Men's Basketball
SATURDAY 11/29
TBA
Old Dominion
VCU
Men's Basketball
SATURDAY 11/29
TBA
Dayton
Illinois-Chicago
Men's Basketball
SATURDAY 11/29
TBA
La Salle
TBA
Men's Basketball
SATURDAY 11/29
TBA
George Mason
Manhattan
Men's Basketball
SATURDAY 11/29
TBA
Seton Hall
George Washington
Men's Basketball
About The Atlantic 10
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Article Image
Courtesy: Atlantic 10 Conference

Atlantic 10 Unveils New Logo

Release: 06/30/2014
Files available Send this article to a friend Print RSS

NEWPORT NEWS, Va.—The Atlantic 10 Conference unveiled a new brand identity Monday. The new identity includes a logo redesign, brand identity and an in-depth usage guide, a first for the A-10.

Developed in conjunction with branding agency 160over90, which also produced the A-10’s nationally recognized “Next” campaign, the new logos include the primary wordmark, secondary versions of that mark and a shield for non-traditional and social media usage. The refreshed logos tie into the lineage of the previous A-10 mark, while also incorporating revised colors (PMS red 485 and PMS neutral black).

The new marks incorporate imagery of speed and strength, and are a direct reflection of the overall message developed during the “Next” campaign. The marks were designed to portray the Atlantic 10’s core values of winning, success, leadership, community service and academic excellence.  The league has historically been known for its grittiness and uncompromising work ethic that has led to sustained excellence in athletics and academics.

“The Atlantic 10 Conference has a proud and rich history, thus it was time to redesign our logo highlighting the strength, speed and commitment of this league,” stated Commissioner Bernadette V. McGlade. “Our branding has been updated and modernized to keep pace with our membership. I love the versatility of the new marks, including the ability of our membership to utilize the conference logos in their own approved color palette.”

Since the 2007–08 season, Atlantic 10 basketball programs have earned 75 postseason invitations, including 39 NCAA Tournaments bids. This past March, the A-10 had a record six teams in the men’s NCAA Championship bracket and three teams in the NCAA Women’s Championship bracket.  Combining this athletic success with nationally recognized top five rankings in the NCAA’s academic metrics (Graduate Success Rate and Academic Progress Rate), a picture of excellence emerges.

Earlier this year, the Atlantic 10 and 160over90 combined to create the “Next” Campaign, which included the groundbreaking “Who Wants Next” two-minute television and web spot. That campaign has been named a finalist for a CLIO Sports Advertising Award. The 160over90 agency has also developed brand campaigns for Nike, Ferrari, Under Armour, UCLA and the Philadelphia Eagles. 

About the Atlantic 10 Conference
The Atlantic 10 Conference is a basketball-centric conference founded in 1976 and consists of 14 diverse members across eight states and Washington, D.C. The mission of the Atlantic 10 Conference is to provide an enhanced student-athlete experience through 21 nationally competitive championship sports. The conference is committed to integrity, educational excellence and providing quality equitable championship experiences for its student-athletes, coaches, and support staff. The membership consists of Davidson College, the University of Dayton, Duquesne University, Fordham University, George Mason University, The George Washington University, La Salle University, the University of Massachusetts, the University of Rhode Island, University of Richmond, St. Bonaventure University, Saint Joseph’s University, Saint Louis University and Virginia Commonwealth University. For more information, visit www.atlantic10.com.

About 160over90
A branding and creative services agency with offices in Philadelphia, Newport Beach, CA and Gainesville, FL, 160over90 has vast experience generating results for nationally recognized brand leaders.  160over90s client roster spans consumer brands, among them Nike, Godiva, Under Armour, American Eagle Outfitters and Ferrari North America; professional sporting teams including the Philadelphia Eagles, Miami Dolphins and Los Angeles Angels; and an esteemed roster of higher education institutions including UCLA, Duke, Notre Dame and the University of Florida.  Services range from the development of single creative pieces [print collateral, packaging and websites] to institution-wide image and rebranding campaigns.  And the globe-trotting team boasts talents as wide-ranging as their interests: art, music, dance, competitive sports, community activism, Hollywood screenwriting and more.  In 2013, AgencyPost.com named 160over90 to its Agency 100 list of fastest-growing agencies in America. http://www.160over90.com

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